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Aujourd’hui plus que jamais, la technologie est la clé du succès de chaque entreprise.  Elle nous aide à comprendre nos clients, notre marché et nos ventes. Plus important encore, lorsqu’il est utilisé de la bonne façon, il peut permettre aux

While not all cloud-based services are SaaS-based, most SaaS services are “in the Cloud”.Sounds confusing? Don’t worry, here’s everything you need to know: SaaS For those uninitiated, the term SaaS refers to Software as a Service. Although SaaS has been

As winter continues to creep in, it’s not just the short days that can affect your business. Growing rates of Covid-19 mean that your business can be affected in a range of ways, from employee illness to lockdowns closing small

It’s no secret that the past two years have hit businesses hard. With Covid-19 causing multiple business closures, staff absences and remote working mandates, business owners have had to think on their feet to keep their businesses open, and importantly,

Over the past decade, the demand for businesses to offer their products online has grown significantly. With the dominance of larger companies such as Amazon, and market saturation flooding consumer spaces, competition for market share has increased, causing businesses to

Introduction: The Role of Marketing in Propelling Small Businesses Your small business may be engaging a pool of customers, but do you ever wonder how you could grow your outreach and extend your offer to a wider customer base?  Marketing